Talking to me, a leading agency in product development with a focus on Generative AI (GenAI), and Verbum, a company that creates, distributes, and markets services and products for the parishes of the Church of Sweden, are now entering into a partnership to explore how the latest advances in GenAI can be used to develop new digital services, improve internal processes, and create added value for parishes and their members.
The combination of Talking to me’s expertise in user-centered product design and Generative AI, and Verbum’s long experience and deep understanding of parish life and its needs, provides a unique foundation for innovation.
“AI impacts every type of organization and can also be used to support parishes in their work. It’s about contributing to freeing up time and resources so that more people can focus on what truly creates value,” says Mattias Falkendal, founder of Talking to me.
“Verbum has always worked to meet the needs of the Church in a relevant and sustainable way. Through our collaboration with Talking to me, we can responsibly take the next step and explore how new technology can continue to create both deeper and broader engagement,” says Annika Waldenström, CEO of Verbum.
The first joint projects will focus on developing digital tools and services that strengthen parish work, with particular emphasis on accessibility, communication, and regulatory compliance.
